Coversheet

3.C.
Announcements, Community and Special Events and Presentations
6/18/2019

CITY OF BOYNTON BEACH
AGENDA ITEM REQUEST FORM

COMMISSION MEETING DATE: 6/18/2019

REQUESTED ACTION BY COMMISSION: Quarterly update by Laura Lansburgh, Marketing Manager, about the City's Census Marketing Efforts over the past quarter.

EXPLANATION OF REQUEST:

2020 Census Day is April 1, 2020. A City Team has been working diligently to create awareness of the upcoming Census.

Laura Lansburgh, Marketing Manager, will update and inform the Commission and the community about the City's Census outreach efforts over the past quarter.

To date, the City Team, made up of key staff members from all departments, has met monthly to prepare for the Census. In addition, the Census logo has been included on many print marketing materials, as well as on social media and on the City's website.

The team's next step is to reach out to key community leaders and organizations, such as churches, clubs, and schools, to form a Complete Count Committee to assist with the City's outreach efforts.

HOW WILL THIS AFFECT CITY PROGRAMS OR SERVICES? Every decade, the U.S. Census Bureau counts America’s population and uses the data to distribute $675 billion of federal funding to states and communities each year. It is estimated that for every individual counted in the 2020 Census, the City will receive $1,600 per person over a ten year period.

FISCAL IMPACT: Budgeted FY 19/20 funds will be appropriated for the marketing of the 2020 Census to our community.

ALTERNATIVES: Do not make an announcement with an update about the outreach efforts for the 2020 Census.

STRATEGIC PLAN: Building Wealth in the Community

STRATEGIC PLAN APPLICATION: It is estimated that for every individual counted in the 2020 Census, the City will receive $1,600 per person over a ten year period.

CLIMATE ACTION: No

CLIMATE ACTION DISCUSSION:

Is this a grant? No

Grant Amount:

ATTACHMENTS:
	Type	Description
	Addendum	Census Flyer